Amazon committed to invest more than €10 billion on upgrading its facilities in Europe with next-generation robotics, part of a wider push to modernise and expand its operations network in the continent.

Announced at the company’s Delivering the Future event in London, the technology giant stated it plans to create more jobs across the region, while using robotics to expand ultra-fast delivery options to more international cities and invest in employee upskilling.

Its pledge reflects a broader push to use AI and robotics to support its workforce, taking aim at “repetitive and physically demanding tasks”, freeing up employees to focus on higher skilled roles while customers get better service.

As part of its next-generation robotics development, Amazon introduced Proteus, an upgraded autonomous robot that is able to move items across different sites. Through AI advances, employees can apparently direct Proteus with plain, conversational text-based prompts without the need for technical commands or programming interfaces.

According to Amazon, once an employee instructs Proteus on what needs to be done, the robot figures out the priority, route and timing.

Proteus is designed to take on physically demanding tasks, move heavy carts and cover long distances. It is currently being piloted in Amazon labs, with deployment planned for the first half of 2027.

Through its €10 billion commitment, Amazon added it will expand Vulcan, its first robot with a sense of touch and STARK, a new robotics system that works alongside employees. STARK will be deployed across 15 sites in Europe by 2027.

This week, Nvidia CEO Jensen Huang also talked up the robotics opportunity within industry, as he unveiled work on a new model for academics using hardware from Unitree and Sharpa.

The post Amazon to pump €10B into European robotics appeared first on Mobile World Live.

Activists say it’s the first time Big Tech employees have publicly called for regulations governing data center projects.

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