In September 2021, The Wall Street Journal published the Facebook Files, a series of reports based on internal documents from the tech company that, among other things, showed its executives were aware of the harms Instagram and Facebook were causing young people. It was a bombshell. It triggered the biggest reputational crisis for Mark Zuckerberg’s company, which weeks later rebranded as Meta. The person behind it was engineer Frances Haugen, 42, who left her post at Facebook carrying 21,000 internal documents. The U.S. Senate summoned her to testify, and investigations were opened into her revelations.

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A friend is upset because you didn’t “like” a photo from her last trip, but the truth is you haven’t even had a chance to see it. Instead of displaying it on your feed, Instagram prioritized showing you ads for food.

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