T-Mobile US unveiled an AI-enhanced network optimisation capability aimed at keeping customers connected during high-density events including at packed stadiums, festival grounds and in post-concert taxi queues.

The mobile operator’s Dynamic CX is built on its self-organising network (SON) platform, which is also used to allocate network resources during natural disasters.

Operators have been using centralised self-organising network (C-SON) tools since 2010. In 2015, machine learning algorithms were introduced and blended with SON algorithms, which led to the first iteration of AI-for-RAN.

It is another feature built on the operator’s nationwide 5G-Advanced network which sits on its standalone 5G architecture.

Dynamic CX’s AI-driven automation adapts to network conditions in near real time, marking a meaningful step beyond traditional SON optimisation, which has historically been more reactive in nature.

The AI-enabled network optimisation capability continuously monitors and tunes network performance.

Dynamic CX scans publicly available event information, schedules and online activity to identify upcoming mass gatherings before they happen, allowing the network to begin preparing capacity adjustments in advance rather than scrambling to react once congestion hits.

Once an event is underway, Dynamic CX shifts into continuous monitoring mode, tracking how demand evolves as crowds move, stream and share throughout venues and surrounding areas.

T-Mobile is positioning the launch ahead of the FIFA World Cup, which starts this month and uses 11 US host cities. It is expected to draw millions of international visitors over several weeks.

CTO John Saw framed Dynamic CX as part of a longer arc of event-readiness investment to improve customer experience.

T-Mobile pointed to broader World Cup operational preparations including coordination with public safety agencies, staged deployable network assets and heightened cybersecurity posture across event-related infrastructure.

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T-Mobile US officially opened a global capability centre (GCC) in Hyderabad, India, with plans to hire around 1,000 staff by 2027, its first such facility outside of its home market.

The Indian government stated T-Mobile, through its TMUS Global Solutions Technology subsidiary, opened a site spanning 250,000 square feet in the city, which is situated in the state of Telangana.

It will operate as a strategic innovation hub within its global network, focusing on software engineering, DevOps, product development, cloud technologies, AI, data analytics, cybersecurity and next-generation digital solutions.

Posting on X, minister for IT Sridhar Duddilla said T-Mobile’s GCC represented another significant milestone in Telangana’s growth as a technology and innovation destination.

“The decision by T-Mobile to expand its presence here reflects the confidence that global companies have in Telangana’s talent, business-friendly environment, and strong digital infrastructure.”

Chandra Gupta, VP IT operations at TMUS Global Solutions, added the company decided to locate the facility in Hyderabad as it offers “a combination of technology talent and an established innovation ecosystem aligned with the company’s long-term goals”.

The Economic Times of India reported the company has already onboarded more than 500 people at the facility,

According to Reuters, India’s GCCs have evolved from low-cost outsourcing hubs to offices for global companies, supporting parent companies in several functions.

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Ex-Deutsche Telekom executive Abdu Mudesir resurfaced at US rival Verizon as EVP and president of the operator’s global networks, platforms and technology (GN&T).

The move to Verizon pits Mudesir in direct competition with T-Mobile US, which is majority owned by Deutsche Telekom.

Mudesir will succeed 30-year veteran Joe Russo, who is retiring over the coming months. He will sit on an 11-member leadership team reporting directly to CEO Dan Schulman.

Russo is currently EVP and president of global networks and technology.

A representative for Verizon told Mobile World Live (MWL) the company hired Mudesir following a thorough global search.

“He has a brilliant track record in building 5G capabilities, scaling fibre architecture, and is a recognised pioneer in Open RAN, cloud infrastructure, and AI-driven network automation,” the representative stated.

Mudesir, who served as Deutsche Telekom’s head of product and technology, left the company abruptly in late March 2026 after eight years in various roles.

Verizon noted it is still finalising the exact dates for the transition, but stated Russo remains fully in charge of GN&T for now and will be staying through Q1 2027 to ensure a seamless transition.

“Abdu is obsessed with the customer experience and network excellence,” Schulman said in an internal announcement to employees. “He will help drive the convergence of Network, Platforms, Technology, Products and AI, using our unrivaled connectivity and the transformative power of AI to define what comes next for our business and the customers we serve.”

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T-Mobile US inked another big-name deal in the world of golf, with the United States Golf Association (USGA) adopting its 5G network to improve on-course decisions and enhance spectator experiences.

A multi-year partnership involves the USGA employing the operator’s technology to aid rulings during play, and deliver event connectivity and immersive experiences for its members.

It is the company’s latest swing at putting 5G front and centre in golf, having already struck a long-term partnership with the PGA Championship.

The operator stated the latest deal sets “a new standard at the sport’s biggest events, powering the action on the course and experience around it”.

Starting at the association’s US Women’s Open held in June, USGA officials will use a 5G network slice to gain faster access to what is going on in the course.

They will be able to assess video footage and communicate with colleagues in real-time, providing the means to deliver decisions from anywhere on the course and eliminating coverage dead zones.

Other uses for T-Mobile’s network technology include connecting ticket scanners, point of sale terminals and distributing media from content providers.

The arrangement is also to be used during the men’s open and other USGA national championships.

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